IBM M2020-645 Prüfungsthemen:
| Abschnitt | Ziele |
|---|---|
| Thema 1: Vertriebliche Positionierung | - Nutzenversprechen für unternehmensweite BI-Lösungen - Wettbewerbsvorteile |
| Thema 2: Funktionen für Berichterstellung und Analytik | - Standardfunktionen zur Berichterstellung - Grundlagen von Dashboards und Visualisierung |
| Thema 3: Lösungsarchitektur | - Einsatzmodelle - Komponenten und Dienste von Cognos |
| Thema 4: Anwendungsfälle bei Kunden | - Szenarien zur Kapitalrendite und geschäftlichen Auswirkung - Branchenspezifische Anwendungen von Cognos BI |
| Thema 5: Überblick über das Produkt IBM Cognos BI | - Kernfunktionen von IBM Cognos BI - Anwendungsfälle für Business Intelligence |
IBM Cognos Business Intelligence Sales Mastery Test v2 M2020-645 Prüfungsfragen mit Lösungen
Frage #1
A current IBM Cognos BI customer wants to add scenario modeling and forecasting capabilities to their environment. Many of their business users prefer to work in Microsoft Excel.
Which product should the sales representative recommend?
A. IBM SPSS
B. IBM Cognos TM1
C. IBM Cognos Controller
D. IBM OpenPages
Frage #2
A prospect in HR is interested in the reporting capabilities of IBM Cognos BI, but in the past they have had trouble getting IT to pay attention to their needs.
What is the best way for the sales representative to respond to this concern?
A. Cognos allows organizations to select the appropriate roles that match their user behaviors.
B. The Cognos Workforce Performance solution is tailored to the specific needs of HR, without requiring IT to create these reports.
C. Cognos was designed to take information from multiple applications and pull it together into a
single platform.
D. Cognos solutions are designed with the business user in mind, freeing up IT resources and promoting self-service.
Frage #3
What is NOT a specific need that marketing teams have for IBM Cognos BI?
A. To analyze and allocate marketing resources across channels.
B. To design and automate demand generation campaigns.
C. To gain visibility into the sales pipeline on opportunities created through demand generation.
D. To know the effectiveness of their campaigns.
Frage #4
Which company is NOT a major competitor for IBM Cognos BI?
A. Oracle
B. SAP
C. MicroStrategy
D. HP
Frage #5
Which capability of IBM Cognos BI is geared toward a consumer or casual user?
A. Business Modeling
B. Report Studio
C. Business Insight
D. TM1 integration
Fragen und Antworten:
| Frage #1 Antwort: B | Frage #2 Antwort: B | Frage #3 Antwort: B | Frage #4 Antwort: D | Frage #5 Antwort: B |






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