Salesforce Marketing Cloud Advanced Cross Channel Accredited Professional AP-214 Prüfungsfragen mit Lösungen:
1. What are three out of-the-box product capabilities of Interaction Studio?
A) Managing Direct mail campaigns
B) Machine learning and Al functionality
C) A single customer profile that unifies data of each individual
D) Behavioral tracking of each visitor or customer with business context
E) E-commerce point of sale features
2. What is true about Einstein engagement frequency (EEF). Select 3
A) It uses last ISO days engagement data
B) The model uses data available only in your account
C) EEF uses only commercial send data not transactional
D) Used to determine correct no of mails to be send so that there are less unsubscribes due to email fatigue.
email fatigue.
3. Which three statements are true for MC Behavioral Triggers?
A) Behavioral Triggers are mandatory for Commerce Cloud integrations.
B) Behavioral Triggers can be triggered from interactions with both Content and Products
C) Behavioral Triggers are not editable
D) Behavioral Triggers require a catalog of assets
E) Collect tracking code is necessary to use Behavioral Triggers
4. What is true for behavioral triggers. Multiple select.
A) need collect tracking code
B) need catalog data
C) they cannot be modified
5. To what types of objects can you do a quick send in distributed marketing, Select multiple
A) Person account, (opportunities, Quick send message records)
B) Contact.
C) Lead
Fragen und Antworten:
| 1. Frage Antwort: B,C,D | 2. Frage Antwort: B,C,D | 3. Frage Antwort: B,D,E | 4. Frage Antwort: A,B | 5. Frage Antwort: B,C |
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