Adobe AD0-E608 Prüfungsthemen:
| Abschnitt | Gewichtung | Ziele |
|---|---|---|
| Datenanalyse | 26% | - Durchführung explorativer Analysen und Interpretation der Ergebnisse zur Gewinnung von Erkenntnissen - Auswertung von Zielgruppen und Austausch mit den Werkzeugen der Adobe Experience Platform - Auswahl geeigneter Komponenten für Analyseszenarien |
| Berichterstellung | 32% | - Auswahl geeigneter Visualisierungen oder Tabellen entsprechend den geschäftlichen Anforderungen - Effektive Anwendung und Konfiguration von Zeiträumen - Festlegung korrekter Datenansichten auf Grundlage von Quellen, Identitäten und Zeiträumen |
| Verbreitung | 12% | - Logische Strukturierung von Projekten für Zugriff und Verwaltung - Planung und Weitergabe von Berichten und Dashboards an beteiligte Personen - Zusammenstellung der verfügbaren Felder in Berichten und Dashboards |
| Komponenten | 30% | - Übersetzung von geschäftlichen Fragestellungen in geeignete Komponenten - Erstellung von Datenuntergruppen mithilfe von Komponenten und Filtern - Erstellung von nicht-administrativen Komponenten zur Erfüllung geschäftlicher Anforderungen |
Adobe Customer Journey Analytics Business Practitioner Professional AD0-E608 Prüfungsfragen mit Lösungen
Which configuration should be applied when sharing reports with external business partners?
Response:
- A. Export Scheduling
- B. Profile Integration Rules
- C. Report Sharing Settings
- D. Data Masking Policy
Antwort: C 🗳️
Your company runs several promotional campaigns throughout the year. When reviewing the annual campaign performance report, your manager notices that only Q4 campaigns are visible. After investigating, you realize that the report was configured to use a static date range. What action should you take?
Response:
- A. Enable real-time report updates.
- B. Apply campaign filters for all active promotions.
- C. Change the date range filter to include the entire year.
- D. Recreate the report using calculated metrics.
Antwort: C 🗳️
Which feature allows restricting report access to specific team members in Adobe CJA?
Response:
- A. Profile Identity Lock
- B. Campaign Quotas
- C. Data Export Rules
- D. Report Permissions
Antwort: D 🗳️
Which component allows creating customer behavior summaries across data views in Adobe CJA?
Response:
- A. Attribution Model
- B. Segment Overlap
- C. Calculated Metric
- D. Summary Table
Antwort: B 🗳️
An organization considers any interaction from website, mobile app or call center as 'an engagement event' and web, mobile, and phone call as its channels. As a CJA business practitioner, how can you create a weekly report that reflects average engagement per channel?
Response:
- A. Create a calculated metric with sum of all engagement events divided by total number of channels.
- B. Create a calculated metric with sum of all engagement events multiplied by total number of channels.
- C. Create a calculated metric using total sessions instead of engagement events.
- D. Create a filter for all events with condition as channel = mobile OR website OR phone call.
Antwort: A 🗳️
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